Brian Fulton

Associate Director

Brian Fulton serves as the Director of Sales for the Gaylord Hotels Music City Bowl Presented By Bridgestone. Since joining the Bowl team in March 2003, Brian's efforts have been primarily focused on directing the Bowl's SCORE campaign, a comprehensive sales and marketing initiative aimed at increasing local community ownership in the Bowl.

Under his direction of the SCORE campaign, the 2003 Bowl game realized a 40% attendance increase over the 2002 event. Additionally, the number of tickets sold prior to announcing the two participating teams rose over 250% versus the prior year.

Prior to arriving in Nashville, Fulton gained extensive sports marketing experience serving as the Director of Event Management for Houston-based Tri-Star Productions, Inc., the nation's premier producer of sports collectible shows and memorabilia. During his tenure Brian directed over 75 sports memorabilia consumer events nationwide, featuring appearances by such notable athletes as Muhammad Ali, Joe DiMaggio, Wilt Chamberlain, Hank Aaron, Barry Bonds, Alex Rodriguez, Troy Aikman and many more.

Born in Dallas, Fulton earned his Bachelor of Science degree with a specialization in Sport Management from Texas A&M University. In his spare time, Brian enjoys traveling, playing golf and cheering for his beloved Dallas Mavericks and Cowboys.